Don’t just think out of the box, jump out with Calligraphy Cut. This is an exciting revelation in cutting that will blow your mind. We had whispers, brief glimpses and short introductions to the Calligraphy Cut way of working with hair last Autumn (See HERE). Now it’s time to truly make friends.
An innovation in cutting by hairdresser and master craftsman Frank Brorman, offers you a selection of hand-crafted blades and equipment, and a digital education platform to learn from. We heard about his mantra: With Calligraphy Cut, you can ‘break down old patterns and learn something new. Now we’ve seen it for ourselves.
What the heck is Calligraphy Cut?
A patented stainless-steel blade tilted at 3 degrees to cut hair at the perfect, 21 degree angle, creating a 270% larger surface area.
Calligraphy Cut allows an unreal precision, creating movement where you want it, putting you in control totally. Signature style, limitless looks, this allows you to individualise you’re service. And grow your business.
Importantly, it’s perfect for either right or left handed hairdressers. An ergonomic handle makes the Calligraphy Cut blade comfy to use. It’s a problem-solver you didn’t know you needed!
What about the clients?
Pretty much every client will own their desire for healthier hair above all goals. No split ends, tons more shine, increased volume and a great finish each time. What’s not to love?! While Europe and the USA play catch up, German hairdressers have been using and loving Calligraphy Cut for some time. They report being able to charge between 20-20% extra for a cut with the Calligraphy Cut blade… clients understand and value the difference it makes.
The science proves it
Top scientists in Germany – where founder of Calligraphy Cut Frank Brorman first launched – have confirmed the benefits over other cutting methods for increased volume and elasticity, with few to no split ends.. Here’s how:
• Patented built-in calligraph ensures hair is always cut at a constant 21-degree angle = greater movement, more flexibility
• Like a diamond, the hair reflects more light, therefore appears shinier.
• Held like a pen, the blade is easy to control for a clean section with almost no breakage and fewer split ends. Genius.
Dan Smyth Humphriss, UK Country Manager for calligraphy cut says: ‘The calligraphy cut is unlike anything the UK has seen before – it’s a razor on steroids, with none of the damage! Its unique features offer stylists complete control to ‘sign’ each style and we’ve got 360-degree education to ensure you feel inspired and supported, 24-7. Clients are going to love it too – think more volume, greater manageability and a style that feels completely bespoke. Calligraphy cut is a no-brainer for your creativity AND your salon business – your only regret will be that you didn’t find us sooner!’
Next steps
Calligraphy Cut starter pack
Calligraphy cut is available as a monthly membership subscription for £49 which includes a starter kit including calligraphy pen, 10 calligraphy cut blades (enough for 40 haircuts), real hair mannequin head for your training and accessories (soft grip, comb, hair clips), plus online coaching by our trainers and training in the Digital Academy including BlackStar certification – or you can purchase all off the above for a one off payment of £1249.
Visit https://uk.calligraphy-cut.com for more information and follow us on @calligraphycut.uk to be part of the revolution.
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