We are in week 3 of the UK lockdown as the Covid 19 pandemic reaches fever point, and has knocked the industry for six. Yet while each of us takes the time to digest what this means for hairdressing, and particularly our businesses, we’re already hearing stories of positivity. Brands and hairdressers are being creative once more and they have found new ways to get connected; new ways of education and sharing their skills online. We support such initiatives and we encourage stylists to join.
Here is our pick of the best education platforms out there, developed for this rough time and the days to come.
#THEKNOWLEDGE 
The Fellowship for British Hairdressing is making its online education platform, #THEKNOWLEDGE free and accessible to everyone to support the industry during the pandemic. A library of videos covering inspiration, education and innovation. #THEKNOWLEDGE features Fellowship members and industry icons, including Karine Jackson, Robert Masciave, Sam Burnett and Robert Eaton. New videos are added to the channel weekly, with more interviews, short films and tutorials to come.
The coming weeks will feature expert advice from leading industry names and Fellowship members covering business, inspiration and how to bounce back once the crisis is over.
To be a part of the conversation and view highlights from past interviews, follow the Fellowship for British Hairdressing at @fellowshiphair on Instagram and tune in every Monday and Thursday at 3PM GMT to participate in future chats. Find out more HERE.
Wonderful brands
Andy Campling, Jo Robertson and Nick Higgins
Over the past couple of weeks, Wonderful Brands has been delivering regular Instagram Live styling and cutting sessions with Melvin Royce-Lance for brand ELEVEN Australia, as well as Facebook Live styling tutorials with Education Director Jo Robertson. Guest artist tutorials and foundation training is available for colour brand Yellow, and Skype one to ones across all brands, including the curly hair range Ouidad.
Jo Robertson is using her knowledge and ‘know how’ to continue to support the hairdressing industry during the Coronavirus pandemic and is encouraging others to do the same. “It’s been great to be able to talk to so many salons even though the industry is in a difficult situation, the community spirit is brilliant. For us at Wonderful Brands we want to support our salons as much as we can, whether this is via social media or account managers lending an ear to salons. Now is the time for knowledge sharing, not only to support businesses at the current time but to build stability for the future too” she says and she is sharing modules from her Jo Robertson Business Club, including building a customer service plan and communicating with clients.
Find out more HERE
Aveda Global Virtual Learning
Aveda believes that now is a great time to learn something new. The brand is offering a full calendar of classes with Aveda’s top global experts in hair c
utting and colouring, styling, skin care and makeup. Ideal to stay connected, explore different specialities and gain new skills.
The virtual classes take place on scheduled days and times during weekdays and will be running until the end of May (until further notice). Ricardo Dinis, Janell Geason, Ian Michael Black, Renee Gadar, Bea Carmichael and Helga Hefner will be teaching online and share their valuable knowledge.
Hairdressers who want to join the class will be able to do so by clicking the Zoom link of the class they want which will take about 10 minutes before the class start time. To see the individual class descriptions, the experts info, the supplies needed and get the classes links check HERE
American Crew hosts free online tutorials
American Crew responds to the demand for online education during the corona virus pandemic by hosting complementary global education videos on @americancrew Instagram to support the professionals of our industry.
#AmericanCrew education tutorials are available to the brand’s Vimeo channel—with plenty more to come. To learn some extra skills and how to achieve signature haircuts, follow American Crew on social media (@americancrewuk ) and keep an eye on their Instagram Stories. Dates are still available on the 9th, 10th, 14th, 21st, 28th and 30th April. Check HERE for more.
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