Brace yourselves. Treason is a powerful collection that objectively explores the power dynamic between socially elite influencers and the cancel culture movement across the globe. Think aristocracy versus the masses, a concept that has been a part of every civilisation since the dawn of time. The winner can ‘have it all’ but their time at the top depends upon the opinion and loyalty of the people.
Bond Hair Religon
Fantastic work on the collection has paid off; it recently won 2024 Australian Hairdressing Industry Awards (AHIA) Creative Salon Team of the YearThe Bond Hair Religion team’s vision is to capture beauty, originality, privilege, fame and strength through the lens of risk. They seek to evoke a sense of isolation following a fall from grace. Each image is designed and crafted to depict the inherently fine balance between seeking fame and power, and social (dis)approval across cultures and the ages.
Credits
Hair Director – Jenni Tarrant • Hair stylists Mitchell Biles / Leah Preston / Saku Hewapathirana / Alivia Palasrinne • Salon – Bond Hair Religion | @bondhairreligion • Photographer – Andrew O’Toole Make-up – Kylie O’Toole • Styling – Brittni Morrison
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