Set in a beautiful, vintage building in Prague, COLOR.ME’s latest collection titled Radiant Flux is all about the way our eyes perceive colour. Looking at the way light reflects off the hair and its relationship with shadows. The collection symbolises colour placement for adding depth and enhancing.
New colour techniques have been developed with inspiration from classic artists for the Radiant Flux collection. We are also seeing a shift towards more illuminating golden tones as we step away from warmer shades. The styling has a strong relationship with the placement of colour to create sculptural definition.
Kate Reid, COLOR.ME design director says “Radiant Flux combines new product innovation with influences from fashion for a collection that delivers new service opportunities for the salon and unprecedented results. Never before have we seen colour this brilliant and hair with lasting integrity… until now.”
Credits
CREATIVE DIRECTOR: Kevin Murphy • COLOUR: Kate Reid, Leland Olson, Emma Bjorkman, Jacob Marek • CUTTING: Pascal Van Loenhout • STYLING: James Nicholson, Wade Blackford, Craig Hughan • PHOTOGRAPHER: Luis Murphy • WARDROBE STYLIST: Emily Ward • MAKEUP: Hristina Georgievska
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