We’re increasingly leaning into a new category of ‘wellness’ that unites hair, beauty and wellbeing. Your client no longer sits and looks a their hair in a mirror. Rather they are viewing their whole appearance – skin, eyes, hair, attitude… the whole lot. And you should be, too.
Tempting Professional is a new Spanish based boutique brand. Founded in Barcelona last year by hairdressers seeking to expand the vision from hair, to wellness.
Wellness is a value
Tempting tells us they redefine hair care with a holistic approach, combining science, nature and sensory experience. With values such as honesty, sustainability and diversity, the brand seeks to merge tradition and innovation to transform the relationship with hair and self-care.
From its laboratory in Barcelona, Tempting develops advanced formulas enriched with liposomes and natural active ingredients. The result is high-quality hair care. The brand’s commitment to sustainability is reflected in artisanal production that respects nature’s cycles. Tempting uses locally-sourced raw materials and avoiding mass production, reinforcing its exclusivity.
Roots by Tempting Professional
Roots Vegan Styling is about effortless style. Created by Tempting Professional, this is a finishing line that demonstrates a style in the hair, and speaks about how you feel. It’s an expression “without limits” says Tempting. Use to create textures and forms that “would seem impossible if nature itself did not show them to us every day”. The mantra is use it because style can also be conscious, because beauty begins at the roots.
These products are:
• Respectful towards hair health and in tune with ones natural rhythms
• Respectful of the environment, using recycled and recyclable packaging, friendly ingredients, sustainable materials, and produced with 100% renewable energy
• Each formula combines science and nature in perfect balance: with no gimmicks, no excess and no compromises on what truly matters
The point is, says Tempting, to promote responsible product use with timeless creations and essential products that serve real purposes.
Ingredients include:
PURE ALGAE which functions as a natural sun protector, shielding hair from UV damage. Antioxidant.
INTEGRAL PROTECTION COMPLEX which protects hair against pollution, restores the hair cuticle, and provides hydration and shine. An age-defying formula that improves hair health.
AMARANTHUS COMPLEX: A natural peptide that increases hair volume and health, reducing friction and mechanical damage. Strengthens the hair fibre. Adds shine and luminosity
Diversity
Diversity is a fundamental pillar of the brand. It’s key to celebrate beauty in all its forms and offering products tailored to every hair type. The visuals tell the story well. For Tempting, hair is more than just an aesthetic feature; it is an expression of identity and style. At Tempting, they believe that hair is energy, identity and balance.
Performance
The system of haircare includes the hair spa concept which transforms the hair care routine into a wellness ritual. During the hair spa, you may integrate music therapy, aromatherapy and sensorial experience to turn each wash into a moment of disconnection and pleasure. Tempting seeks not only to improve hair health, but also to offer an experience of calm in everyday life.
Seek more
More than a brand, Tempting represents a lifestyle based on conscious self-care. The Tempting concept seeks to respond to the need to convey a genuine message. It is a narrative that connects with those who seek quality products that offer more than just beauty: a transformative experience. In a market saturated with empty promises, Tempting tells us it stands as a manifesto of authenticity, where innovation, quality and well-being come together to offer a luxury that can be felt and experienced.
Want to discover more? Visit:
@tempting_professional
www.tempting.es
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