A newly reimagined curl family, Oribe’s Eternal Curls Collection gives deep nourishment and enhanced definition for every wave, curl and coil. This is truly the iteration of love and tender care for all curl patterns!
Eternal Curls forever: Full collection of care and finish
Formerly known as the Moisture & Control Collection, Eternal Curls is the Oribe ode to the timeless beauty of every natural curl pattern and hair texture. It’s inspired by an education class taught by the inimitable and respected brand founder, Oribe Canales. This new evolution of the collection brings curl-love to everyone. Let’s celebrate every unique pattern.
“The evolution of the Moisture & Control line into the Eternal Curls Collection is really a moment to celebrate and speak to the curl consumer. It’s about loving your natural hair and finding products that embrace its uniqueness. We are also thrilled to add the new Eternal Curls Polish & Protect Oil, which is specially designed for textured hair.” – Michele Burgess, Executive Director of Product Development
12 products to celebrate curls
Founded on luxury and performance, the Eternal Curls line offers a comprehensive range of 12 products. Each is designed to nourish, define and celebrate curls in all their forms. Together they form a daily ritual to nourish and enhance natural textures from hair types 2A to 4C. With options for cleansing, styling and finishing, all curl is considered; from soft waves to tight coils, Eternal Curls empowers self-expression through elevated care. It honours the individuality and artistry of textured hair with every use.
New: Polish & Protect Oil
New to the Eternal Curls Collection, Oribe introduces Eternal Curls Polish & Protect Oil. It’s formulated specifically for curls and coils. The curated blend of 17 deeply nourishing and silkening botanical oils includes castor seed, apricot and coconut to nourish all curl types. Rich in antioxidants and essential fatty acids, this protective elixir locks in moisture while softening and smoothing for polished shine.
KEY INGREDIENTS
• Castor Seed Oil replenishes and strengthens hair to help repair damage and prevent breakage.
• Apricot Oil absorbs quickly to seal in moisture, smooth the cuticle and tame frizz.
• Coconut Oil, known for its essential fatty acids, helps combat dryness to nourish and soften.
• Olive Fruit Oil conditions and adds brilliant shine while making hair softer and more manageable.
• Watermelon Seed Oil delivers a surge of moisture while protecting from pollution
What they say?
The client is everything – even the best products need consumer endorsement and Eternals Curls has this! Read this:
CONSUMER PANEL TEST RESULTS Across multiple consumer panel surveys, testers reported the following:
• 95% said the product instantly locks in moisture*
• 94% said curls feel protected and that the oil helps protect hair during styling, twisting, or braiding**
• 92% said the product instantly leaves curls smooth and polished**
• 91% said curls feel protected against everyday damage and stay moisturized longer*
• 89% said curls feel less prone to breakage*
• 87% said the product enhances and defines their natural curl pattern*
*Based on a 21-day consumer panel survey of 102 participants with types 3 & 4 hair
**Based on a 14-day consumer panel survey of 102 participants with types 3 & 4 hair
The collection revealed
CLEANSE & CONDITION
(for all curls and coils)
• Eternal Curls Moisturizing Shampoo; gently cleanses while adding hydration, leaving curly and coily hair smooth, sleek and nourished
• Eternal Curls Intense Conditioner; instantly and intensely treats curly, coily and thick locks for damage repair and effortless detangling
• Eternal Curls Cleansing Crème; cleanses without getting into a lather, energizing the scalp while protecting color, calming frizz and restoring moisture
TREAT
(for all curls and coils)
• Eternal Curls Deep Treatment Masque; quenches thirsty curls. Hair is left silky, hydrated and healthier than ever.
PREP
(all curls and coils)
Priming Lotion Leave-In Detangler; instantly detangles to ease combing and prevent breakage.
STYLE
• Curl Control Silkening Crème; (curl types 2-3) glides through hair to style and nourish with an ultra-hydrating formula, providing long lasting curl retention
• Curl Gelée for Shine & Definition; (curl types 3-4) defines, shapes and styles, reducing frizz by 80% and protecting hair from high humidity
• Curl Gloss Hydration & Hold; (curl types 2-3) delivers long lasting curl retention for up to 3 days of ultra-hydrating control. The formula fights high humidity
• Curl Shaping Mousse; (all curls and coils) locks in locks while leaving them supple and shiny—never stiff. Sealed-in moisture and hydrating frizz resistance are the light-as-air pièce de résistance
• Straight Away Smoothing Blowout Cream; (all curls and coils) offers 450°F / 232°C heat protectionand protects from humidity for super sleek strands that still have body and movement.
• Styling Butter Curl Enhancing Crème; (curl types 3-4) melts into hair and defines coily curls for up to 3 days while instantly reducing frizz.
FINISH
NEW! Eternal Curls Polish & Protect Oil; (curl types 3A-4C) indulges curls and coils with a curated blend of 17 deeply nourishing and silkening botanical oils. Rich in antioxidants and essential fatty acids, this protective elixir locks in moisture while softening and smoothing for polished shine.
Yours for the asking
The Oribe Eternal Curls Collection is available on Oribe.com and at Oribe salons and retailers nationwide.
For more information on our formulation philosophy, visit Oribe.com
Here online you may browse our Creative section to find inspiration from the greatest hair artists… read our Home page to discover the top events and what we like about them, then visit our Magazine section to read the latest edition (and archive editions) of Tribu-te publications. If you’d like to enjoy your very own edition of Tribu-te delivered direct to your home – vist the Shop to order a subscription to arrive bi-annually. And of course, once a year, you can visit Hair Pieces: The Big One – it’s an awesome presentation of the leading hairdressers on the best stage possible in central London each November! Contact us if you have any questions or would like to submit photography and ideas for any of our editions in Europe – we’re particulary keen to see your salons for our Design section both in print and online.
IHAA will use the information you provide on this form to be in touch with you and to provide updates and marketing on events including Respect and Colour World UK.
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.
