Goldwell’s Colour of the Year 2024 is Midnight Berry. Enjoy this rich and complex shade inspired by the midnight sky. If you look closely, you’ll see a highly saturated purple and the deepest blue.
Goldwell designed its Colour of the Year initiative to inspire you both in mood and actual tonality. Get creative, there are many ways you can use Midnight Berry in your own work.
Midnight Berry
Every year Goldwell collaborates with global trend agencies and colour experts to decide upon its Colour of the Year. An injection of colour inspiration can help you build new colour services as well as promote your work on models for shows and photography. Here’s what Jane Boddy, global colour expert, has to say about Midnight Berry:
“Drawing inspiration from the enchanting, jewel-tone colours found in nature, Midnight Berry captures the essence of elegance, allure and a growing desire for glamour. Its deep, multidimensional hue consists of an inner core of darkness and a rebellious spirit, evoking a sense of mystery and sophistication.”
Purples, blues and tinted blacks…
The infusion of blue undertones and hints of ultraviolet give a particular dimension to Midnight Berry. Goldwell says this spotlights the second big colour story of 2024; the rise of tinted blacks. What do you think of this multi-dimensional shade?
Angelo Seminara
Angelo Seminara
Angelo Seminara, Goldwell global ambassador and leading hair artist, says, “Midnight Berry embodies the spirit of the modern woman – confident, daring, and unapologetically unique. Hair colour should reflect one’s individuality, and Midnight Berry offers endless possibilities for self-expression. It’s a shade that stands out in a crowd.”
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